Lingerie Model Rhian Sugden Touches Herself to Raise Awareness for Cancer
So..on my first blog post – The Outer Circle Begins – I mentioned that one of the goal’s of my page was to showcase how “individuals and organizations are finding innovative, creative and effective ways to market their brands socially”.
For my first example, I didn’t think I’d be featuring how Lingerie Model Rhian Sugden is touching herself to raise awareness for the MCAC – Male Cancer Awareness Program. This ad however fits the criteria just perfectly.
This short film was shot by world renowned photographer Rankin. Check it out:
As raunchy as it may seem, it’s hard to knock an ad that gets people talking, sharing and thinking about a brand’s message.
So…is this genius marketing or are men just easy to fool? In my opinion, it’s both!
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